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B the travel brand, the travel brand of Ávoris, the Barceló Group’s travel division, has opened its first flagship store in Lisbon. This store joins the three offices that the brand already has in Spain under the same concept. Ávoris points out that this new opening, outside our borders, responds to the company’s strategic commitment to international expansion.

The store is located a few meters from Marqués de Pombal, the nerve center of the city and one of the most exclusive areas of the Portuguese capital. The main theme of the inauguration was Brazil.

This new location has more than 800 square meters where there is an exclusive sales area for cruises, a photographic gallery, a traveling library and a Forum with capacity for 40 people, “all created for the inspiration of visitors,” he says. Avoris.